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Fashion
11 Sustainable Swimwear Labels to Support this Summer
Swimwear can be often overlooked when it comes to dressing sustainably. We have found it can be a challenge to find eco swimwear that is stylish and comfortable! Here is our tried and tested guide to sustainable swimwear brands who are working in harmony with people and the planet.
1. Natasha Tonic
Created by Natasha Tonic in 2008, Natasha Tonic swimwear is a minimalistic approach to swimwear that is designed for those who like to pack light. They use hemp fibers that make their pieces light enough to be worn for lingerie and activewear too. All of their pieces are produced in small qualities to reduce any unnecessary waste and some of their styles are made to order. Plus, they use all-natural dyes on fabric that is locally purchased to them in the USA.
2. Lemlem Swim
Created by supermodel Liya Kebede, Lemlem is made entirely in Africa with the hope of boosting artisanship and jobs in multiple countries. They put women and the environment first, creating collections made sustainably by women. They partner with incredible organizations that give back to women in need, such as Amref Health Africa, which supports midwife training and health outreach. Lots of their styles are made from Repreve, which is made from recycled plastic bottles. When you support Lemlem you are directly supporting innovative fabrics and female artisans. Find their shop here.
3. Vitamin A
You’ve probably heard of this brand as they’ve been around for over twenty years. More than 95% of their designs are made in Southern California and when it can’t be made locally, they partner with fair trade groups to promote women’s economic empowerment in other countries. We love their motto, “sustainability is sexy.” Most of their swimwear is made from EcoLuxtm, which founder Amahlia Stevens created herself. It is made from recycled nylon fibers, which is incredibly soft and comfortable. Along with EcoLuxtm, their products are also made from organic cotton, organic linen, recycled cotton, and recycled Tencel. They also partner with amazing organisations to give back to, such as One Tree Planted, Surfrider Foundation, Oceana, and Girls Inc. Find their shop here.
4. Stone Fox
Another Californian label, founded in 2011 by Chelsea Bell, Stone Fox Swim made ethically in Bali, Indonesia. All of their pieces are hand-dyed with plant materials and each collection features recycled, natural, and raw materials to ensure the most sustainable product. They work very closely with a family-run factory to ensure ethical manufacturing. Like Reve, Stone Fox Swim believes in working with Mother Earth and never against her. Their pieces have beautiful patterns and styles that are one of a kind, unlike anything we have seen before. Find their shop here.
5. OCIN
The perfect swimsuits for surfing, OCIN makes practical suits that are stylish and sustainable. Their products are made from 100% recycled polyesters from plastic bottles from landfills along with recycled nylon. They also use recycled Econyl, which is an innovative fiber that uses discarded fishing nets along with other nylon that is thrown out. For every 10,000 tons of Econyl used, it helps save 70 thousand barrels of crude oil and helps avoid 57 thousand tons of Co2 emissions. When you support OCIN, you are directly supporting regenerative fashion that helps to clean up our oceans. Their fabrics even offer 50+ protection from the sun, helping to keep you protected while at the beach. They are one of the most transparent brands out there.
6. Toast Swim
Toast Swim is the little sister to Stone Fox Swim, created to be as eco-friendly but with different styles. “A conscious swimwear label, blending beauty with purpose.” Made from all recycled materials, their pieces are classic staples that are made to last. Instead of patterns, their pieces are mostly single colors that are seriously beautiful. We especially love their high waisted style that creates the most flattering look on every body type. Their pieces are comfortable and stretchy, perfect for surfing. Find their shop here.
7. Ohoy Swim
Founded in 2016 by two Scandinavians living abroad, Ohoy Swim focuses on protecting the environment. Their pieces are made sustainably and ethically with Econyl yarn from discarded nylons and fishing nets, collected from the sea. They only use materials that are regenerated. When you purchase one of their pieces, you are giving back to the sea as 1% of sales go to supporting the recovery of nets by volunteers. Their swimwear is made in a family-owned factory in Sri Lanka, where the working conditions are fair and friendly. Think island hopping and white sandy beaches. Find their shop here.
8. Araks
Araks’ produce their items locally in New York in small women-owned factories. Their collections are designed around core fabrics that are evergreen, which means that excess materials can be worked into future seasons instead of being discarded. As well as beautiful lingerie, we also have some of their sustainable swimwear pieces made from recycled nylons available on our site. We recommend Araks’ styles in particular if you have a bigger bust.
9. Indigo Luna
Indigo Luna’s swimwear is as comfortable as their clothing and intimates. Made using Econyl fabric from recycled plastic bottles, ghost fishing nets, and discarded carpets their pieces are incredibly silky and stretchy. When you shop Indigo Luna swimwear, you are directly choosing to support regenerative fashion that uses waste to make practical and beautiful pieces. Their pieces also contain an SPF of 50+, ensuring protection all day plus all their swimwear is salt and chlorine resistant. They have created one-pieces just for surfers, that ensure sun protection along with all-day comfort that doesn’t cost the environment. See our collection of their intimates and activewear here.
10. NOW_THEN
NOW_THEN are committed to protecting what they love – the ocean. Their eco swimwear is crafted from ECONYL® fabric and ethically made by skilled artisans with great attention to detail. With every swimsuit NOW_THEN produce, they upcycle up to 300grs of marine debris and other nylon waste. Not to mention, all their fabrics are Oekotex® 100 Standard certified, which means that they are free of harmful and toxic chemicals. We love this line especially for their beautifully classic and minimal style swimwear that is sure to be loved and worn for many years. Find their shop here.
11. Mara Hoffman
We love everything Mara Hoffman does because it is always beautiful and as sustainable as possible. Their swimwear is no different. Made using Econyl for their classic pieces and Repreve for their textured suits. Repreve is polyester that is made of 100% recycled plastic, mostly from plastic bottles. The material also uses a new petroleum that emits fewer greenhouse gasses while conserving water and energy when it’s manufactured. We also love that they have extended sizes so that everyone and every body type can wear sustainable swimwear. Find their shop here.
Our Sustainable Resortwear Collection
shop resort
Dresses
Perfect Nomad
Orange Symi Dress In Pure Cotton
£175
Accessories
Pala Eyewear
Meria Dark Havana Tortoiseshell
£90
Accessories
The Wylde
Lovers Sarong in Flax Linen
£85
Accessories
Of Origin
Mastella Jute Sandals in Black
£155
Dresses
Perfect Nomad
Wild Heart Kaftan in White
£250
Accessories
Worn Store
The Garden Hat
£125
Accessories
Pala Eyewear
Asha Frosted Champagne
£90
Accessories
Of Origin
Siesta Jute Sandals in Natural
£148
