Potion Serum



14 active botanicals and floral extracts make up  this incredibly potent Potion Serum. It hydrates and nourishes for a radiant complexion, while our essential oil blend creates a memorable ritual. For maximum moisturization and an antioxidant-rich treatment, seal it in with Beyond Balm morning or night. Size is 30 ml / 1.01 fl. oz. After cleansing, apply 3-6 drops of the serum to your palms. Warm between hands then press firmly into your skin. Repeat for 30 seconds on your face, neck, and décolleté.

Please note this item only ships within the United States! 


cruelty free

Cruelty Free

natural ingredients

Natural Ingredients

plant based materials

Plant based

plastic free

Plastic free





Natural, Easy Skincare for Luminous Skin

Founded by celebrity and editorial make-up artist, Sarah Uslan, LULA was born from small moments. Between beloved clients and busy lives came a multipurpose approach to skin. LULA is a ritual for anytime. As a make-up artist, Sarah’s priority was always beautiful and nourished skin.


When she couldn’t find the right products, Sarah began blending her own creations – ones that worked great on their own or layered beautifully with makeup for a luminous look. From prepping skin on set to being a new and busy mom, she loved easy products that could be used just about anywhere. Borrowing the best of nature, botanicals and essential oils came together for multipurpose beauty; that’s how LULA was born.

Purposeful Ingredients for Mindful Beauty

LULA gathers purposeful ingredients for mindful beauty. Active Botanicals refine, Broad-Spectrum Hemp Extract soothes, and oils nourish for a gentle ritual. Essential oils provide an unforgettable scent that grounds the senses. They never use synthetic fragrance or harsh chemicals.

Ingredients List:

Vitis Vinifera (Grape) Seed Oil, Oleic/Linoleic/Linolenic Polyglycerides, Lavandula Angustifolia (Lavender) Oil, Corylus Avellana (Hazelnut) Seed Oil, Persea Gratissima (Avocado) Oil, Oenothera Biennis (Evening Primrose) Oil, Hippophae Rhamnoides (Sea Buckthorn) Seed Oil, Curcuma Longa (Turmeric) Root Oil, Cannabis Sativa (Hemp) Seed Oil, Cannabis Sativa Flower/Leaf/Stem Extract, Rosa Canina Seed Oil, Citrus Aurantium Amara (Bitter Orange) Flower Oil, Citrus Limon (Lemon) Peel Oil, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Jasminum Grandiflorum (Jasmine) Flower Extract, Aqua (Water)


Environmental Impact

It’s LULA’s promise to minimize their environmental impact, and their aspiration to leave the planet better than they found it. LULA formulas are cruelty-free and Leaping Bunny certified. All LULA products are housed in packaging using recyclable glass, plastic, and FSC-Certified Paper.

As part of LULA’s broader commitment to sustainability, they use TerraCycle’s Zero Waste Box platform to keep your empty jars & bottles out of the landfill. Send them anything from your collection—LULA products or another brand—and they’ll take care of the rest.


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