A New Era Of Style
Four members of our team share their motivations for ditching fast fashion in favour of honest luxury, their favourite REV investments to date, and how they go about consuming clothing in a way that considers both the purse and the planet.
Even being as young as 8 the idea of going to the shops and buying a new outfit for an upcoming birthday party filled me with excitement. This feeling of instant satisfaction following the purchase of a new item of clothing featured through most of my teenage and early 20s. Choosing to study Fashion Retail and Marketing at university I was immersed in the fast fashion world. As a student my habits of going online and ordering a new top for an upcoming night out (with next day delivery of course) continued. It was only when I moved to Hong Kong as part of my year abroad that I really woke up to the devastating effects of the fast fashion industry. Whilst the lack of ethics in the fast fashion industry was unsettling to me, I had previously struggled to attach my clothes to the people who made them until I visited a denim factory in China and witnessed garment production first hand.
With shopping malls around every corner (all which were open until the late hours of the evening) I was overwhelmed by how much just one city was consuming. Around the same time I watched a documentary about minimalism which emphasised the fact that having numerous material items does not result in happiness. That instant rush of excitement you get from clicking ‘confirm order’ is not sustainable. Not sustainable for happiness and not sustainable for people and the planet.
Being a student in a business school and living in big cities made me realize how much appearance is important nowadays; it is like we have to prove to others we are cool enough to change our outfit everyday. In a society where everything is concentrated on making profits, I must admit my concerns were more about my style and the prices than about how my clothes have been made. However, after changing my food habits a few years ago, I began to question my lifestyle more and more and started thinking differently about the products I buy and why I buy them. I watched several documentaries and interviews- such as The True Cost, Stella McCartney and activists interviews. I realized I am very lucky and I started finding happiness in simple things. Having a more sustainable, ethical and conscious approach made me realize I wanted to work in a sustainable business in order to make the World a better place to live in through sustainable fashion. Playing my part in this industry to make it more “green” is very enriching as I believe in respect for people and the planet.
I hate to admit that in my teens, the price tag was my only real concern when buying clothing. I’d reluctantly put that tasselled, sequinned, polyester-lined number back on its hanger, simply because my logic told me that £29.99 was ‘a bit steep’ for something I’d get dirty at a festival. My purchases were usually occasion-based, and little to no thought went into how often they’d get worn, let alone where they’d been made. It was only during the first year of my Fashion Marketing degree that I came to terms with the unhealthy and vastly un-glamorous side of the industry. The documentary ‘Clothes To Die For’ that I was required to watch really opened my eyes to the practices we Western consumers are so sheltered from. The graphic imagery of the Rana Plaza collapse and its victims just struck a nerve, and made me feel a tremendous level of guilt, not only for my vacuous shopping habits, but also for choosing to immerse myself in a field responsible for such extreme yet concealed exploitation. My studies also drew my attention to the environmental impact of the materials and dyes that keep fast fashion ‘alive’, as well as the very topical issue of greenwashing. Needless to say, I soon realised that sustainability and ethics were very much my calling.
Since a young age, I predominantly expressed myself through my style… even in that phase when I wore a checkered school uniform to a dress-code-less institution (#it’scalledfashion). But usually my style meant hitting the mall to keep up with the latest trends in the States. That was until my older, trendier sister moved to Denmark to begin conducting PR for Copenhagen Fashion Summit. In America, the light upon sustainable fashion proceeded the big movements underway in Scandi countries but that offered me an opportunity to delve into what sustainable fashion really meant. Whether she was discussing Tiffany’s sustainable-mining techniques on the radar or the popular second-hand clothing culture in CPH, I wanted ‘in.’
I knew I wanted to work in the fashion world in some way but as a Christian, it rivalled my responsibility to do selfless, charitable work that gave me a deeper satisfaction than the perfect outfit. Studying Global Affairs at King’s College where I could gain a better understanding of the society’s at the root of the supply chain helps me connect the dots of what ‘cotton’ ‘made in Uzbekistan’ means in the wider picture and the field of sustainable fashion encourages me and provokes me to do something about it.
I think what is most important is to make considered purchases and purchase less often. I often remind myself that I actually don’t need any new clothes and think ‘would this item really add value to my life?’. It’s an obvious one, but I really love thrifting from charity shops (especially those in affluent areas of London). Most of my coats are thrifted, none which cost me more than £50. I know charity shops aren’t for everyone and some people find them a bit gross. I read somewhere that at least 200 hands come into contact with the (new) clothes we buy from shops so what does it matter if one more person has worn a coat before you!
Since engaging in the world of sustainability, my desire to buy new things all the time has faded significantly. It was a gradual process that began with me scrutinising the label of every prospective top, dress and pair of jeans, only to abandon them after finding no evidence to suggest they were made ethically or sustainably. Now, the thought of mindlessly wandering through aisles of mass produced clothing is just so exhausting and unappealing that the temptation isn’t even there.
Second-hand shopping is the best antidote to the high-street in my opinion, because it allows you to make reasonably priced purchases without supporting the wasteful fast-fashion industry. It’s also much more fun in the sense that it feels a bit like a treasure hunt. If I want something specific, my first port of call is usually Depop – a merge of eBay and instagram for those who aren’t familiar. I’m also quite shameless when it comes to borrowing clothes, particularly from my mum, who has great taste and generously allows me to raid her wardrobe whenever I’m home.
As a consumer, buying only sustainable clothing might be a bit tricky as the word ‘sustainable’ is sometimes misused, especially by companies who unfortunately, all to often see it as a marketing tool. I believe that the most effective first step is to consider who made your clothes before you buy them – something that I always do when I’m looking to update my wardrobe. Choosing items that are timeless and will endure many seasons is also a great way to ensure that you are not contributing to the disposable nature of fast fashion.
Since I started working in sustainable fashion, I simply don’t even consider walking down Oxford Street to give high-street, fast fashion the time of day. People say walking around Oxford Circus x amount of time a day equivalates to smoking a pack of cigarettes, so this shift feels like killing two birds with one stone in my book! On the other hand, I would consider myself a loyal seller and customer of Vestiaire Collective where I love hunting out vintage, pre-worn pieces. I think it is important to invest in the circular economy that sustainable fashion is trying to impress upon the greater community and I am prideful when someone compliments a pre-owned piece I’m wearing. If there happens to be a piece I’ve seen from a new season collection that I really fancy, I wait a month and if I still want it I consider getting it. Sustainable fashion is a process that is quite heavily reliant upon individual decisions until the necessary legislation catches up to where it should be, so I think on a personal level the aim should not be to be perfect but to be conscious in everything you do and buy.
The Woron long sleeve top in black is genuinely the best (and softest) purchase I have made in a long time! I wear it multiple times a week, for days at work and then out to drinks in the evening. I love pairing it under my Natalija green slip dress (my second favourite REV purchase!) or with high-waisted jeans.
My ‘Athena’ Bodysuit in olive green by Yoli And Otis. It’s probably the comfiest and most flattering one I’ve ever owned, with a perfect neckline and just the right amount of stretch. It pairs so well with anything white or denim and I love the fact that it’s made from plant dyed organic cotton. My next purchase will most likely be a linen blouse by Arkitaip, our newest designer that I’m obsessed with.
My Natalijia forest green silk dress is my absolute go-to piece. The silk is lusciously soft and can be worn for a day-to-night look seamlessly. In the winter, I pair it with a Woron body-suit and my black heeled combat boots or a leather jacket and tights. In the summer I’ll pair it with some white trainers or open-toed heels.
My Natalija black slip dress – it’s the perfect length and it pairs so well with everything, especially turtlenecks. I also really love my oversized white tee by RiLEY Studio, which looks great paired down with denim for a minimal day-time look.
Find the team’s favourites here…
Yoli and Otis
Black Draped Slip
Full Priced Items Return Policy
Rêve En Vert will issue a refund to the original form of payment for the return of full priced merchandise with the following details:
All goods must be returned unworn and in perfect condition with all original tags attached.
Lingerie and undergarments cannot be returned or exchanged.
Socks and tights cannot be returned or exchanged.
Beauty products cannot be returned or exchanged.
Refunds are issued once merchandise has undergone a quality control check and will be issued in original form of payment. Shipping fees are non-refundable.
We accept returns or exchanges for unworn jewellery only.
Rêve En Vert may refuse any returns that do not comply with our conditions stated above.
Your return request must be received within 14 business days from the date you received your shipment.
Return of Sale Items
Sale items are eligible for exchange or a credit voucher only.
A sale item is any marked down item.
Items purchased using a promo code are eligible for exchange or credit voucher only.
Items marked Final Sale and found in Rev Archive are not eligible for return, credit or exchange.
To process a return, please follow the following steps:
1. Email firstname.lastname@example.org, including your name and order number to request a return’s form.
2. Print and fill out the return label and place it with the items you wish to return. Our return mailing address is on the bottom of the form.
3. Send the item back via any tracked mailing service you prefer.
Once we receive your package, we will promptly issue a refund or web credit for the items as you specify. Your refund will be credited to the same card used to make the original purchase. Please allow 10 business days to ensure that your refund is credited. You will be notified via email when your return package is received and your refund or web credit has been processed.
Rêve En Vert will issue an exchange for any merchandise other than Final Sale items, upon stock availability.
Please email email@example.com and request an exchange number.
If you have any further questions about returns & exchanges, please email us at firstname.lastname@example.org or call us at: +44 (0) 203 632 2118.
Returns Department c/o Rêve En Vert
40 Chocolate Studios
7 Shepherdess Place
Rêve En Vert uses UPS Carbon Neutral Shipping on all orders.
Online orders are processed and shipped within 24 hours. We ship internationally and delivery times can vary. Any orders placed over the weekend or during public bank holidays will be processed the next working day.
Once your order is shipped, we estimate you will receive your order within 5 business days of its ship date. Shipping times may vary, but rest assured we work our hardest to get you your order as quickly as possible.
Please make sure your shipping address is correct. Orders that are returned because of an invalid address may incur a shipping charge if they are reshipped. After an order has been delivered to the correct shipping address, we cannot be held responsible for lost or stolen packages.
Please note that for orders shipping internationally there is likely to be a customs charge upon arrival of your package that is determined from country to country. UPS will be in touch with you directly to facilitate that payment.
UPS Carbon Neutral Shipping: £4
UPS Carbon Neutral Shipping: £12
UPS Carbon Neutral Shipping: £15
Rest of World
These terms & conditions apply to the use of and orders placed on the www.revenvert.com website. By placing an order with Rêve En Vert you will be deemed to have read, understood and agreed to these terms and conditions.
Every care has been taken to ensure that descriptions, measurements, colours and prices are correct.
We reserve the right to amend prices in the event of a change in VAT. Please note that there may be some variation in the colour of goods shown on the website due to the limitations of photographic and web processes and we cannot be held responsible for any variations in colour that may arise caused by your browser or computer software.
Orders can be processed directly though this web site. rêve en vert processes card payments securely via a third party payment system called sagepay. All transactions are processed using a secure server. rêve en vert does not hold any customer card details and we will never pass your details on to anyone.
All items are offered subject to availability at time of ordering. However, should an item be out of stock there may be short delays in delivery and we will notify you immediately. Rêve en vert will have no liability to you for any failure to deliver goods you have ordered or any delay in doing so for any damage or defect to goods delivered that is caused by any event or circumstance beyond our reasonable control including, without limitation, strikes, lock-outs and other industrial disputes, breakdown of systems, failures or sub-contactor transport or network access, flood, fire, explosion or accident.
Upon placement of an order the customer will receive an email receipt as confirmation of the purchase. This email receipt is not the same as a contract. rêve en vert reserves the right to cancel orders at any time due to insufficient stock, an inability to authorize a payment, suspicion of fraudulent intent, discovery of an incorrectly priced item, or any other reason deemed appropriate by rêve en vert. As such, rêve en vert reserves the right to decline or cancel any orders that fit within these perameters. If the purchase has already been charged to the customer’s credit card, rêve en vert will issue a refund to the account in the same amount as the incorrect price.rêve en vert reserves the right to change any of the information found on this site and the services and products described therein at anytime and without notice.
PayPal and all major credit/debit cards accepted. Personal cheques and money orders will not be accepted.
Last updated on May 23rd, 2018.
REVE EN VERT LIMITED (“We”) are committed to protecting and respecting your privacy.
We may collect and process the following data about you:
Information you give us. You may give us information about you by filling in forms on our site www.revenvert.com (our site) or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you register to use our site, subscribe to our service, search for a product, place an order on our site and when you report a problem with our site. The information you give us may include your name, address, e-mail address and phone number, financial and credit card information, delivery details, payment details, personal description and photograph.
Information we collect about you. With regard to each of your visits to our site we may automatically collect the following information:
technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;
information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our customer service number.
Information we receive from other sources. We may receive information about you if you use any of the other websites we operate or the other services we provide. In this case we will have informed you when we collected that data that it may be shared internally and combined with data collected on this site. We are also working closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies) and may receive information about you from them.
Uses made of the information
We use information held about you in the following ways:
Information you give to us. We will use this information:
to maintain your registration, to carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us;
to provide you with information about special offers and promotions and other goods and services we offer that are similar to those that you have already purchased or enquired about;
to provide you, or permit selected third parties to provide you, with information about goods or services we feel may interest you. If you are an existing customer, we will only contact you by electronic means (e-mail or SMS) with information about goods and services similar to those which were the subject of a previous sale or negotiations of a sale to you. If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this. If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please tick the relevant box situated on the form on which we collect your data (the order form).
to notify you about changes to our service by post or email;
to ensure that content from our site is presented in the most effective manner for you and for your computer.
Information we collect about you. We will use this information:
to administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
to improve our site to ensure that content is presented in the most effective manner for you and for your computer;
to allow you to participate in interactive features of our service, when you choose to do so;
as part of our efforts to keep our site safe and secure;
to measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you;
to make suggestions and recommendations to you and other users of our site about goods or services that may interest you or them.
The lawful bases for our processing your personal data are:
Information we receive from other sources. We may combine this information with information you give to us and information we collect about you. We may us this information and the combined information for the purposes set out above (depending on the types of information we receive).
Disclosure of your information
We may share your information with selected third parties including:
Business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you.
Advertisers and advertising networks that require the data to select and serve relevant adverts to you and others. We do not disclose information about identifiable individuals to our advertisers, but we may provide them with aggregate information about our users (for example, we may inform them that 500 women aged under 30 have clicked on their advertisement on any given day). We may also use such aggregate information to help advertisers reach the kind of audience they want to target (for example, women in SW1). We may make use of the personal data we have collected from you to enable us to comply with our advertisers’ wishes by displaying their advertisement to that target audience.
Analytics and search engine providers that assist us in the improvement and optimisation of our site.
Credit reference agencies for the purpose of assessing your credit score where this is a condition of us entering into a contract with you.
We may disclose your personal information to third parties:
In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
If Reve en Vert Limited or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms and conditions of use and other agreements; or to protect the rights, property, or safety of Reve en Vert Limited, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
Where we store your personal data
All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us.
If you wish to unsubscribe from receiving promotional emails or direct mail please send an email to email@example.com inserting “Unsubscribe” as the subject. Please ensure that you also include the email address that you wish to be unsubscribed, your full name and postal address.
You can also contact us at any time either in writing or by email, and on 30 days’ notice at your request we shall stop marketing to you.
Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
Access to information
The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act. Any access request may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
If you have any questions or inquiries about an order, our clothes, sustainable fashion & lifestyle or our website, then please get in touch. One of the team will do their best to help.
For general inquiries and customer service please email us at: firstname.lastname@example.org
Press enquiries: email@example.com
Sales enquiries : firstname.lastname@example.org
Or feel free to call us: +44 (0) 203 632 2118
Write to us:
40 Chocolate Studios
7 Shepherdess Place