SIMPLi
SIMPLi
SIMPLi
REV On Air: Food That Heals Us With SIMPLi Founder, Sarela Herrada
In this episode of REV On Air, Cora Hilts speaks to Sarela Herrada who co-founded the pantry staples line SIMPLi with her husband. They have shown what ethical business can look like, taking the line all the way through Regenerative Organic Certification and supporting small farmers on their journey. Cora and Sarela talk about what success looks like to her, and how she believes that food has the power to heal us.
About SIMPLi
SIMPLi makes Regenerative Organic Certified™ pantry staples with roots, cultivated in centuries-old fields and grown to truly nourish.
Quality starts in the soil. That’s why SIMPLi’s heirloom beans, ancient grains, and single origin oils are naturally more nutrient dense. Every batch is independently tested through 200+ ISO-certified lab tests, so what you feed your family is as pure as the soil it came from.
Founded in 2020 by Sarela Herrada and Matt Cohen, parents to three young children, SIMPLi pairs deep agricultural heritage with operational rigor to scale regenerative food that nourishes families today and helps build a healthier future for the next generation.
“I think it’s a contagious behavior that makes me the most hopeful about the future. That people are starting to ask questions. People are starting to ask where food comes from and why. And when people start asking questions and challenging the status quo, that’s where change starts. Because you start to understand that the status quo may not be the best outcome for you, for your family, for the environment and society. And then you can help lead the change.”
– Sarela Herrada
