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A pioneer in clean high performing lipstick, Gabriela couldn't find 100% clean luxury lip care that exceeded her standards of quality, efficacy, and sustainability. So she created it. Three essential colors and one sensational lip balm able to be mixed into hundreds of color combinations, now the envy of large beauty brands for sheer simplicity. And that sleek packaging? Crafted from recycled aluminum. 28 ingredients. 11 countries. 4 essential products. 1 award-winning formula.